{"id":15073,"date":"2011-10-13T10:00:31","date_gmt":"2011-10-13T14:00:31","guid":{"rendered":"http:\/\/www.yurasko.net\/wfy\/?p=15073"},"modified":"2011-10-13T10:00:31","modified_gmt":"2011-10-13T14:00:31","slug":"a-short-history-of-makers-mark","status":"publish","type":"post","link":"https:\/\/yurasko.net\/wfy\/2011\/10\/a-short-history-of-makers-mark\/","title":{"rendered":"A short history of Maker’s Mark"},"content":{"rendered":"

\"Maker's<\/a>
\nA great post from Chuck Chowdery<\/strong>‘s blog — How Maker\u2019s Mark Was Made.<\/a> Maker’s was one of, if not, the first premium bourbons. They started small and mostly stayed that way for a few decades. A clever advertising campaign “Maker’s tastes expensive…and it is” helped it along, but mostly a Wall Street Journal<\/em> article in 1980 made the brand.<\/p>\n

I’m a Maker’s Mark ambassador which means they send stuff, invitations to tasting events (which I have not gone to yet) and have my name on a cask down in Kentucky. The idea is I’ll go down there when it is ready. I don’t know if that will happen, but hitting the bourbon<\/a> trail<\/a> is on my to do list someday. Oh and happy birthday to fellow ambassador, Tom.<\/p>\n

Chowdery is also the author of Bourbon, Straight<\/em>, the definitive book about bourbon. My copy is currently on loan to the Ombudsman.<\/p>\n","protected":false},"excerpt":{"rendered":"

A great post from Chuck Chowdery‘s blog — How Maker\u2019s Mark Was Made. Maker’s was one of, if not, the first premium bourbons. They started small and mostly stayed that way for a few decades. A clever advertising campaign “Maker’s tastes expensive…and it is” helped it along, but mostly a Wall Street Journal article in […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[29],"tags":[314,1064,1675,1924],"class_list":["post-15073","post","type-post","status-publish","format-standard","hentry","category-food-and-drink","tag-bourbon","tag-makers-mark","tag-spirits","tag-whiskey"],"yoast_head":"\nA short history of Maker's Mark - William F. 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