
Searching for this morning’s Nats headlines, I noticed that the prime advertising real estate on washingtontimes.com had an ad for The Washington Post, the direct competitor. This probably happened because washingtontimes.com advertising inventory is being handled by a third party network and not the Web site staff. One would at least hope so because this looks kind of bad if they are selling ads to their biggest rival.
Here is what a colleague in Ad Ops has to say about this:
That’s hilarious.
I would assume that it’s coming from a remnant ad network that they’re running on their site…It seems very strange that they wouldn’t have The Washington Post in their blocked list, assuming they have one.
Maybe Dan Snyder is running their sales department over there. You know he’ll sell ads to anyone and put them anywhere he can.
